ItsBeautyCheats is a small Irish business founded by myself, Orla. 

ItsBeautyCheats was born in November 2023 with just one product, LobeLifts. The idea for LobeLifts was born of necessity. After choosing large, statement earrings for my wedding day in December 2022, I worried about the discomfort as well as the appearance of stretched lobes. LobeLifts are adhesive protective ear patches that provided a solution to this problem.

After three months in business with LobeLifts I decided to expand the business to include MagnaTips. MagnaTips are small but powerful magnets that clasp on to your favourite jewellery and chains allowing you to open and close them with ease. Three months after that I launched Layering Clasps, another jewellery solution to allow you to layer necklaces with ease.

As I continued to grow the product catalogue, I re-branded to ItsBeautyCheats in August 2024. I see ItsBeautyCheats as the ultimate beauty hacks destination. These are the products you didn't know you needed.

I am excited to continue to grow my range of innovative jewellery and beauty solutions in 2024. For wholesale enquiries contact orla@itsbeautycheats.com

Patent Pending